Rekiseisha Co., Ltd.
Since ancient days, mankind has considered gold a precious item.
That’s because people feel “gold is a color with the power to convey feelings of hope and healing. Gold is a color of peace.” In Buddhism, for example, gold is a color used as a symbol of the wish for peace.
We think gold leaf has unlimited possibilities, beyond wallpaper or folding screens, and are trying to create new designs that break with stereotypes.
It’s not widely known that gold leaf papers are produced here in Hiroshima and used for wallpaper worldwide.
We transformed a Japanese traditional craft, “gold leaf paper,” to an orizuru bookmark, because the orizuru is a symbol of peace, and bookmarks are useful in everyone’s daily lives. We hope it will charm people around the world.
KOCHI Co., Ltd.
We carefully selected paper for gilding with gold leaf, and made many trial samples.
The material of the gold leaf paper used for this product is difficult to process in terms of size and texture. However, with the support of many people we succeeded in creating the combined paper for this product.
Art director & graphic designer
Using the motif of “orizuru,” the symbol of EARTH Hiroshima brand’s theme of “Hiroshima-like” and “peace,” glittering gold leaf and colorful paper combine in a pop style. To express the orizuru’s beauty, we took care with the winged design. We hope that through encountering this product, more people will learn about the uncommon culture of gold leaf.